infographics

We’ve all heard the phrase ‘a picture paints a thousand words’. Colourful images are great for grabbing attention. But you need words and numbers to communicate precise information. By combining these elements, infographics can give us the best of both worlds, and engage audiences more effectively than text alone. The power of infographics was shown […]

Using data is a powerful communication method. When interpreted and communicated correctly, data can quickly send a compelling message to your audience. Decision-making audiences – such as ministers, delegates and boards – are often time-poor, may not be familiar with the finer details and complexities, and depend on simple, concise information to guide their decisions. […]

People make decisions based on data. If we present data correctly, and in a way that focuses on the main issues and messages, we can better inform those decisions – especially if the decision maker is time-poor. And the combination of data and visuals is powerful.  This guide explains what elements make some infographics and […]

Content is everything that goes on a website or page: the words, the headings and structure, the photos and diagrams, the graphs and infographics. But if the content is dense, muddled or confusing, users may get the wrong message or give up. They might spend time reading the information again, go to other information sources, […]

‘Readability’ just means how easy a piece of text is to read and understand. Content developers are sometimes asked to write for a certain ‘readability level’, as determined by readability checkers. The readability level is usually provided as the level of schooling required to read the text – for example, ‘grade 9 readability’. The Australian Government’s […]

Good content – a logical structure, plain language and effective visuals – helps people to understand information. What might be surprising is that good content can also affect your bottom line.  Content is everything that goes on a website or page: the words, the headings and structure, the photos and diagrams, the graphs and infographics. […]

To be truly transparent and engage the public on an issue, releasing data alone is not the answer.

Business intelligence done right can serve a multitude of purposes and needs within an organisation – from aligning executive leadership, to organisation workforce planning, to policy development, to reporting organisational expenditure and impact.